Running an ecommerce business? You are probably always looking for the best platforms to manage it. That makes choosing the right platform for your ecommerce operation especially important if your website is to be as efficient and profitable as possible. If you currently use Magento, there are several compelling reasons to migrate to Shopify.
Running a large business and assumed Shopify Plus was not right for you? We have news for you. Shopify is a cloud-based platform designed to help your business succeed. Its 10,000 employees work on improving ecommerce processes across hosting, security, the highest-converting checkout of any platform, marketing tools, logistics automation, inventory, point-of-sale systems for physical stores, and more. In short, it is a system for managing your business. Read on to discover the platform's advantages.
What Are Shopify's Advantages over Magento?
To understand why this is a smart move for your business, it's important to consider all the features of the Shopify platform.
1. Advanced Technology
Shopify is a SaaS (cloud-based) platform, which means it includes hosting on servers with no limits on size or traffic, automatic updates that require no manual installation, and security that benefits every store owner, from small to large. It comes with a wealth of ready-to-use features, so you can build a great-looking, bug-free website much faster than on Magento. The website you build is already optimized for mobile browsing and offers many other advanced features that make the platform easy and efficient to use for both you and your customers.
2. Vast Experience (Over 4 Million Stores)
Since its establishment in 2006, Shopify has become an excellent and popular platform. With over four million online stores, it's clear that this platform has earned a seal of quality. Drawing from their vast experience, Shopify continuously discovers what works well and what boosts sales. They integrate these findings into the platform, meaning that an automatic update on Shopify can improve your conversion rate.
3. Enhanced User Experience for You and Your Customers
As someone managing a business every day, you want tools that are convenient, straightforward, and efficient, without requiring technical expertise. That is exactly what Shopify offers. You can customize appearance, functionality, and automation, and access a wide range of marketing options, including email marketing and SEO. You can even manage your website from your phone, keeping control of your store with little effort and no prior technical knowledge. Shopify also provides responsive customer support, with a dedicated representative for Shopify Plus merchants. For customers, Shopify offers a convenient, advanced, fast, and bug-free store with an exceptional user experience, helping increase both conversion rates and the likelihood of repeat purchases.
4. Extensive Shopify App Store
The Shopify App Store offers third-party apps approved by Shopify, so you can add tools that address your specific needs. You might build an advanced loyalty program, connect your preferred customer service system, add personalization tools, and much more. There are more than 8,000 apps available, including free options.
5. B2B websites and in-store POS
Are you a retailer that sells to other businesses? With Shopify, you can easily set up a B2B store for Shopify Plus merchants at no additional cost. You can work with all your customers - whether they’re businesses, end consumers, or both - more easily, through one integrated and synchronized system. Shopify also offers the option to set up a physical Shopify POS system in your store. So if you have a brick-and-mortar business alongside your website, all sales, inventory, promotions, returns, and loyalty program data are managed in one place, with no need to manually consolidate and sync the information.
6. Ideal for Rapid Growth
Shopify is an excellent choice for medium and large businesses looking to expand. Its flexibility and customization options allow businesses to grow. The unlimited infrastructure can handle a growing number of SKUs, accommodate increased site traffic, provide integrated marketing tools, enable multi-channel sales capabilities, and offer a relatively easy and cost-effective way to establish additional sites for international expansion.
Shopify and BOA Ideas
Another major advantage is the opportunity to work with a Shopify ecommerce agency such as BOA Ideas. As Israel's largest and leading development agency, BOA Ideas provides website development, integrations, custom features and systems, consulting, and technical management, always looking for the most effective solutions within Shopify. If you are aiming high, BOA Ideas can be your partner in making the most of the platform.
In conclusion
If you are still using the Magento system, switching to Shopify will free you from dealing with technology and allow you to focus on what you do best - building your brand!
