Terminal X Greece- Shopify store

Terminal X is a brand owned by the FOX group and is one of Israel's largest ecommerce brands. They initiated a venture to expand their brand presence in Greece and faced the unique challenge of replicating their fully customized Israeli website. Their vision was to create a website in Greece that mirrored the Israeli site, Including distinctive features such as their unique wishlist and image of the rotating kite while waiting to do that and maintain the brand's signature color palette and ethos, they partnered with us as their Shopify experts.

Services

Frontend

Shopify

Company

Terminal X - Greece

Industry

fashion

Year

2022

Website

terminalxonline.gr

About Terminal X

Terminal X is an Israeli company that imports, markets, and sells online through an e-commerce site. The site ranks highly as one of the top ten fashion sites for fashion purchases among the Israeli audience, according to SimilarWeb's ranking. The site offers products from over 180 international brands, Fox Group brands, the company's brand designed for men, women, and children, and it also features products from local creators and designers.

Challenges

The journey with Terminal X was a Thrilling adventure, with challenges requiring innovation and creativity. The main challenge was replicating their fully custom-built Israeli website, a masterpiece born from their unique vision. Their website was a one-of-a-kind creation tailored precisely to their brand's ideals. We had to do the same on Shopify within a short timeframe. We had to integrate custom features such as displaying brand colors in a specific way, incorporating the brand's unique labels, and implementing infinite scrolling. All these features had to be developed while ensuring that site speed and the customer's browsing experience were not compromised, which would result in a seamless shopping experience.

Solutions

To navigate the challenge, we embarked on an innovative and meticulous journey. Our team recreated every intricate feature needed from the Israeli website while ensuring a smooth transition to the Shopify platform. We seamlessly embedded custom elements into the Greek website, preserving the brand's unique identity. We ensured that every aspect of the Greek site resonated with Terminal X's well-defined brand language.

Results

Our collaborative journey led to remarkable outcomes:

Terminal X's Greek website became a mirror image of their Israeli masterpiece, preserving the essence of their brand's success. The website boasted streamlined navigation and an efficient design, enhancing user experiences. Custom features, including the wishlist and rotating kite, became integral parts of the site, elevating the user journey while staying true to the brand's unique character.

Core Technologies

Shopify liquid, Shopify flow, GraphQL, JS

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