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Terminal X Greece: Recreating the Israeli Site on Shopify

Client
Terminal X Greece
Industry
Fashion
Platform
Shopify
FrontendShopify
Terminal X - Greece · 2022

Overview

Terminal X, owned by the Fox Group, is one of Israel’s largest ecommerce brands. When they decided to expand into Greece, they turned to us to build a Shopify site on a tight timeline, one they could manage independently without relying on developers - a mirror site of the Israeli website, featuring the wishlist, the spinning kite, and the brand’s color palette.

Results

What changed

Custom Israeli website recreated on Shopify for the Greek market.

  • Mirror image

    The Greek website maintains the successful customer experience of the Israeli website.

  • Unique features

    The wishlist and the spinning kite, recreated on Shopify.

  • Fast and smooth

    Infinite scrolling and custom labels without compromising speed.

  • Independent ecommerce management

    Training for the Greek team to continue operations independently of the development team.

About Terminal X

A Leading Israeli Online Fashion Retailer with More Than 180 Brands

Terminal X is an Israeli online fashion retailer that imports, markets, and sells products from more than 180 international brands, FOX Group brands, its own private label, and local designers. According to Similarweb, it ranks among Israel's top ten fashion websites.

Challenges

Recreate a One-of-a-Kind Site - Fast

The main challenge was to replicate the Israeli website, custom-built for the brand, on Shopify within a tight timeframe - including the brand colors, distinctive labels, and infinite scrolling - without compromising site speed or the browsing experience.

Solutions

Every Feature, Carefully Recreated

We reviewed all the requirements, recreated every complex feature from the Israeli website, and implemented tailored elements on the Greek website, while maintaining speed and a smooth browsing experience. The webmaster services also included training, enabling the Terminal X Greece team to continue managing the website themselves.

Key technologies

  • Shopify Liquid
  • Shopify Flow
  • GraphQL
  • JavaScript